Cheers to the Land 2024 is launching soon!

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Cheers to the Land is a collaboration between Oregon’s breweries, cideries, and other great beverage makers; our beloved farmers, and Oregon Agricultural Trust (OAT). We invite our collaborators to create new products highlighting ingredients grown on Oregon farms. All products are released on National Farmer’s Day, October 12th, and we commence a month of celebration with a variety of events as well as opportunities to buy the products in stores throughout the state.

The program highlights the importance of protecting farm and ranch land across Oregon, which is being lost at an alarming rate: between just 2017-2022, Oregon lost 660,000 acres, or 4%, of its ag land from production. OAT is a statewide nonprofit land trust that partners with farmers and ranchers to permanently protect agricultural land for the benefit of Oregon’s economy, community, and landscapes. Learn more here.